Friday, May 2, 2014

Rum Pum Pum

The Office of the UN High Commissioner for Human Rights (OHCHR) on Wednesday launched the first ever Bollywood-style UN music video at a press conference in Mumbai to promote its Free & Equal campaign for lesbian, gay, bisexual and transgender equality.
The two-and-a-half minute video, called "The Welcome", stars actress and former Miss India Celina Jaitly. Jaitly, who was last year nominated by the High Commissioner as a "UN equality champion" in recognition of her support for LGBT equality, makes her musical debut in the video, singing a new version of the 1979 Bollywood classic, Uthe Sab Ke Kadam. The song was recomposed and remixed by Neeraj Shreedhar of the Bombay Vikings, and produced in association with the music company Saregama India. The dance moves in the video were choreographed by Longi - the choreographer for Slumdog Millionaire - who worked on the project pro bono, as did the entire cast. The concept for the video was developed by creative agency Curry Nation.

Read more at http://www.bilerico.com/2014/04/un_promotes_equality_in_india_with_bollywood_music.php#pEE4uL5d1qgyqQlQ.99
The Office of the UN High Commissioner for Human Rights (OHCHR) on Wednesday launched the first ever Bollywood-style UN music video at a press conference in Mumbai to promote its Free & Equal campaign for lesbian, gay, bisexual and transgender equality.
The two-and-a-half minute video, called "The Welcome", stars actress and former Miss India Celina Jaitly. Jaitly, who was last year nominated by the High Commissioner as a "UN equality champion" in recognition of her support for LGBT equality, makes her musical debut in the video, singing a new version of the 1979 Bollywood classic, Uthe Sab Ke Kadam. The song was recomposed and remixed by Neeraj Shreedhar of the Bombay Vikings, and produced in association with the music company Saregama India. The dance moves in the video were choreographed by Longi - the choreographer for Slumdog Millionaire - who worked on the project pro bono, as did the entire cast. The concept for the video was developed by creative agency Curry Nation.

Read more at http://www.bilerico.com/2014/04/un_promotes_equality_in_india_with_bollywood_music.php#pEE4uL5d1qgyqQlQ.99
A fun--and important--offering to round out your week.  This Bollywood music video, part of the United Nations' Free & Equal campaign, promotes gay rights in India.  Called "The Welcome," it features Celina Jaitly, a Bollywood star and former Miss India.  I don't know who plays the matriarch, but the woman is top-notch at conveying disapproval.